About me

I’m an award-winning copywriter, lucky enough to call coming up with ideas and writing copy for the last 15+ years my day job. My Irish parents instilled in me the importance of optimism, great storytelling and a big belief in ‘the luck of the Irish’. But hard graft is just as important to make advertising dreams come true.
I am blessed to have worked at top London agencies, including VCCP, VML, Leo Burnett, McCann, and Ogilvy. Having a degree in design, I was lucky enough to fall into copywriting at Tony Cullingham’s world-famous ‘Watford Advertising Course’. So, I’m traditionally trained yet familiar with today’s ever-evolving digital and AI landscapes.
Need support with campaign ideas, copywriting, scripts, social posts, blogs, brand work, activations or anything else? I’m sure my luck and success will rub off on our next pitch or project together.
AWARDS: Cannes Bronze, D&AD Pencil, D&AD in book, One Show Bronze, Creative Circle Silver, APA 50, Kinsale Sharks Silver, Rushes Soho Shorts Winner. And I’ve also been lucky enough to win a Shopping Trolley Award.